Gartner Digital Marketing Conference 2016

The Digital Marketing Conference was created for senior marketing executives to learn the latest digital marketing trends. This year’s theme was Mastering Marketing: The Intersection of Insight, Execution and Vision. Using the idea of highlighting text from pre-event marketing materials, use of iconography the built environment was able to bring the brand to life. Adding captivating digital elements throughout the space.

Responsibilities included: activation, brand experience, concept creation, event design, production.

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